We Can’t Live Without Our Phones
The days of carrying around a UNICEF box for coin donations while trick-or-treating are over. As Americans we tend to be a lazy, obsessed with media and strongly involved in the instant gratification provided to us by Smartphones, Tablets or laptops. The old days of coin donations have been thrown out the window, making way for a new innovative way to donate to charity that has become widely popular in our culture. Best of all, it does not cost a cent and requires no work. The only thing you have to do is NOT use your phone.
The UNICEF Tap Project national campaign has just gone viral. The website and app track motion on a mobile devise, donating one full day of clean water to a child in need for 10 minutes a phone goes unused. It couldn’t be easier or more cost effective to help the 768 million people that do not have access to clean drinking water. Not only will resting your phone save the lives of 1,400 children that die every day from unsafe water, but it is giving technology driven Americans a reason stop and smell the roses. Leaving your phone motionless just for an 8 hour night of sleep will provide 48 children 1 day’s worth of clean drinking water. In the Tap Project promotion video, the narrator makes this great statement: “we think we can’t live without our phones, so why don’t we use them to provide something people actually can’t live without.” So, how long can you go without touching your phone?